Website Cookies Policy
Last updated: May 22nd, 2024
Nissan Motor Co., LTD (hereinafter “Nissan”, “us” or “we”) considers that it is important to inform you in a clear and transparent way about our use of cookies and others trackers prior to your browsing on the website www.nissan-global.com (hereinafter the “Website”).
1.What is a cookie/tracker?
Cookies and other trackers (hereinafter “Cookies”) are technologies placed on a user’s terminal (computer, tablet, mobile, etc.) through a navigation browser when visiting online services. Cookies are widely used by websites.
Cookies do not recognize you personally, but rather the terminal you use. Cookies simply give information about your browsing activities in order to notably recognize the terminal later on, improve the browsing experience, and supply audience information. Cookies also gather information concerning the online preferences of users and allow the adaptations of the Website and the Nissan’s services to users’ centers of interest. Cookies cause no damage to your terminal.
You can block, at any time, the Cookies used on the Website:
- through the Cookies banner made available to you on the Website when you first log on the Website;
- through the tool below (see section 2);
- by setting up your browser according to the instructions below (see section 4).
We also would like to let you know that some of the information collected through the Cookies we place are personal data according to the relevant personal data protection and privacy laws. Please refer to our Privacy Notice which supplements this Cookies Policy where personal data is collected through Cookies.
2. How to change cookie settings?
By using the tool below, you can access the complete list of Cookies used on the Website, and choose to accept or refuse their use. You can consent to our use of Cookies according to the categories of Cookies or choose from the complete list, except for the necessary Cookies that do not require your consent. The list is updated regularly.
Necessary Cookies
Necessary Cookies enable the proper functioning of the Websites (security, facilitate browsing, display of the webpages, etc.). You may disable these by changing your browser settings as described below. In this case, you will still be able to navigate on the Website, but some of the Website’s functions will be affected.
Nissan uses the following necessary Cookies:
| Name | Provider | Purpose | Retention period | Type |
|---|---|---|---|---|
| OptanonAlertBoxClosed | onetrust | To enables the Website not to show the Cookie information notice more than once to a user. | 1 Year | First Party |
| OptanonConsent | onetrust | To prevent Cookies in each category from being set in the user browser, when consent is not given. | 1 Year | First Party |
| test | nissan-global | This cookie is associated with Adobe Analytics. It checks to see if cookies are enabled. | Session | First Party |
Analytics Cookies
We use analytics Cookies (or audience measurement Cookies) to improve the Website by collecting information on how you interact with the Website. Analytics Cookies notably allow us to gather information such as which pages on the Websites are the most popular, the websites from which users arrive, or users’ browsing patterns on the Website. These Cookies collect information or generalized statistical data in an aggregated form.
| Name | Provider | Purpose | Retention period | Type |
|---|---|---|---|---|
| _ga | google_analytics | To distinguish unique users by assigning a randomly generated number as a client identifier. | 1 Year | First Party |
| _ga_* | google_analytics | To send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | 1 Year | First Party |
| _gat_UA-* | google_analytics | To limit the amount of data that Google records on busy websites. | Session | First Party |
| _gcl_ | Google conversion tracking. | 2 Months | First Party | |
| _gid | google_analytics | To store and update a unique value for each page visited. | Session | First Party |
| _hjCookieTest | hotjar | Collects data on the user’s navigation and behavior to compile statistical reports and heatmaps. | Session | First Party |
| _hjSession_* | hotjar | To holds the current session data and sensures that subsequest requests within the session window will be attached to the same session. | Session | First Party |
| _hjSessionUser_* | hotjar | To persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. | 1 Year | First Party |
| _hjTLDTest | hotjar | To determine the most generic cookie path. | Session | First Party |
| s_cc | adobe_analytics | To determines whether cookies are enabled in the web browser. | Session | First Party |
| s_sq | adobe_marketing_cloud | To store information about the previous link clicked within the site. | Session | First Party |
| s_vi | adobe_marketing_cloud | To identify unique visitors, with an ID and timestamp. | 1 Year | First Party |
| s_visit | adobe_marketing_cloud | To determine when a new visit is starting. | Session | First Party |
Functional Cookies
Functionality Cookies are used to recognize you when you return to our website and to embed functionality from third party services. They assist with improving the functionality and security of the Website, including by managing the performance of the website.
Nissan uses the following Functional Cookies
| Name | Provider | Purpose | Retention period | Type |
|---|---|---|---|---|
| __testPartitioning | trinitymedia | Trinity audio player. | Session | First Party |
| at_check | adobe_audience_manager | To check if cookies are enabled/supported on the browser. | Session | First Party |
| hasParent | nissan-global | To manage display control of the page. | Session | First Party |
| mbox | adobe_marketing_cloud | To generate dynamic content in a marketing box on the page. Contains the following values: PC ID - ID for visitor's browser. | 2 Years | First Party |
| TRINITY_USER_DATA | trinitymedia | Trinity audio player. | 1 Year | First Party |
| TRINITY_USER_ID | trinitymedia | Trinity audio player. | 1 Year | First Party |
| XB | yahoo | Tracking and targeting purpose. | 2 Years | Third Party |
Advertising Cookies
We use advertising Cookies in order to deliver ads, measure their effectiveness, and make them more relevant to you and your interests according to your profile. In particular, Nissan may present ads to you on other websites to promote relevant services, articles or events that Nissan thinks you would like to hear about. Some of these Cookies use geolocation data. Furthermore, we may use this information to send you personalized electronic advertisement that would better address your expectations, but only after asking for your consent separately.
Nissan uses the following advertising Cookies:
| Name | Provider | Purpose | Retention period | Type |
|---|---|---|---|---|
| _cfuvid | embedly | This cookie is a part of the services provided by Cloudflare - Including load-balancing, deliverance of website content and serving DNS connection for website operators. | Session | First Party |
| _gat_gtag_UA_* | google_analytics | To store a unique user ID. | Session | First Party |
| _im_vid | nissan-global | Tracking and targeting purpose. | 1 Month | First Party |
| _yjsu_yjad | nissan-global | Tracking and targeting purpose. | 1 Year | First Party |
| aam_uuid | adobe_marketing_cloud | To assign a unique ID when a user visits a website. | 1 Year | First Party |
| accessFlag | nissan-global | Used by Google Ajax Libraries API. | 1 Month | First Party |
| AMCV_*AdobeOrg | adobe_dynamic_tag_manager | To store a unique visitor identifier, and uses an organization identifier. | 2 Years | First Party |
| AMCVS_*AdobeOrg | adobe_dynamic_tag_manager | To store a unique visitor identifier, and uses an organization identifier. | Session | First Party |
| AnalyticsSyncHistory | Tracking and targeting purpose. | 1 Month | First Party | |
| dextp | adobe_marketing_cloud | To use online profiling for targeted marketing. | 5 Months | First Party |
| IDE | doubleclick | To use for real time bidding advertising. | 1 Year | First Party |
| IDp6 | nissan-global | Tracking and targeting purpose. | 99 Years | First Party |
| li_sugr | Tracking and targeting purpose. | 2 Months | First Party | |
| personalization_id | Tracking and targeting purpose. | 1 Year | First Party | |
| tuuid | bidswitch | Tracking and targeting purpose. | 1 Year | First Party |
| VISITOR_PRIVACY_METADATA | youtube | To display targeted advertising to Website users across a broad range of their own and other websites. | 5 Months | First Party |
| YSC | youtube | To display targeted advertising to Website users across a broad range of their own and other websites. | Session | First Party |
| _gat | google_analytics | To send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels. | Session | Third Party |
| A | yahoo | Tracking and targeting purpose. | 1 Year | Third Party |
| at_nissanheliosjao | api-adobe | Tracking and targeting purpose. | Session | Third Party |
| AUID | trinitymedia | Tracking and targeting purpose. | 1 Year | Third Party |
| AWSALB | aws | Registers which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience. | 6 Days | Third Party |
| AWSALBCORS | aws | Registers which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience. | 6 Days | Third Party |
| B | yahoo | Tracking and targeting purpose. | 2 Years | Third Party |
| bcookie | Tracking and targeting purpose. | 2 Years | Third Party | |
| bscookie | Tracking and targeting purpose. | 2 Years | Third Party | |
| demdex | demdex | To use online profiling for targeted marketing. | 5 Months | Third Party |
| dpm | demdex | To use online profiling for targeted marketing. | 5 Months | Third Party |
| everest_g_v2 | everesttech | Tracking and targeting purpose. | 1 Year | Third Party |
| everest_session_v2 | everesttech | Tracking and targeting purpose. | Session | Third Party |
| gid | google_analytics | To store and count pageviews. | 2 Years | Third Party |
| lidc | Tracking and targeting purpose. | Session | Third Party | |
| muc_ads | Tracking and targeting purpose. | 1 Year | Third Party | |
| NID | To provide ad delivery or retargeting, store user preferences. | 6 Months | Third Party | |
| test_cookie | doubleclick | To use for real time bidding advertising. | Session | Third Party |
| TESTCOOKIESENABLED | youtube | To display targeted advertising to Website users across a broad range of their own and other websites. | Session | Third Party |
| UserMatchHistory | Tracking and targeting purpose. | 1 Month | Third Party | |
| VISITOR_INFO1_LIVE | youtube | This cookie is used as a unique identifier to track viewing of videos. | 5 Months | Third Party |
| XA | yahoo | Tracking and targeting purpose. | 1 Year | Third Party |
| ZID | impact-ad | Tracking and targeting purpose. | 1 Month | Third Party |
3.What third-party companies are using Cookies on the Website?
As indicated above, the Website uses Cookies from third-party companies.
In this context, Nissan acts as a joint data controller for the collection and transmission of data to the third-party but only to the extent that it is technically necessary. Beyond the collection and technical transmission, Nissan does not have any control over third-party Cookies. Nissan is not responsible for the sharing, publications, comments or any other contents and any other data processing activities of the third-party websites.
Nissan therefore recommends that you review the Privacy Policies and the Terms of Use of these third-party companies before accepting third-party Cookies.
4.How to manage your Cookies preferences?
Browser settings.
Most browsers are set by default to accept Cookies. However, you can set up your browser so that Cookies cannot be placed on your terminal.
If a user wishes to receive a notification when the browser receives a Cookie request, refuse all Cookies or accept only certain Cookies, most browsers allow some control of Cookies through browser settings.
Please note that if all Cookies are disabled through browser settings, certain aspects of the Website may be difficult to use or not work properly and access to certain information might be restricted. You may also be required to enter user information more than once or manually adjust your settings each time you visit the Website.
To change your Cookies setting on your browser, please click on the relevant link below:
Mobile devices settings.
If you are using a mobile device, you can also manage personalized ads on your device by adjusting the settings provided by your device manufacturer or the operating system provider:
Other preference management tools.
For more information about Cookies, in order to see the Cookies placed on your terminal and how to manage your Cookies preference, you can also use
To opt out of being tracked by Google Analytics across all websites, visit
5.Changes to this Cookies Policy
We may update this Cookies Policy from time to time, in particular to reflect the changes about the Cookies used on the Website or the applicable regulations. While we will inform you and seek your consent whenever necessary, we recommend you to consult this Cookies Policy each time you visit the Website.