Intellectual Property

Our Approach

The intellectual property (IP) environment in the automotive industry has been undergoing significant change and diversification due to a shift in technological development to “CASE” areas. In accordance with that change, there is growing importance of broad-based IP management, which goes beyond traditional IP management, to include software and data management and the protection of know-how. In addition, technological development across industry lines is creating more opportunities for the sale and purchase, licensing, and enforcement of IP. This is reflected in the increasing number of matters over standard essential patents outside the automotive industry and IP disputes between entities in different industries.

In the counterfeit market, as international supply chains expand, distribution channels are also changing from physical stores to e-commerce and increasing the risk of unauthorized use. Given this environment, Nissan recognizes the following social opportunities and threats.
・Opportunities: Global context in which IP is properly respected and efficiently utilized, can foster healthy innovation that contributes to solving social and environmental problems.
・Threats: Expansion of the counterfeit product market obstructs the stimulation of innovation.

Nissan aims to promote global innovation, and the coexistence and co-prosperity of individuals, society, and the earth, through appropriate utilization of IP. To achieve these aims, we are promoting the establishment of a healthy IP ecosystem*1 through the creation, protection, and utilization of IP in a flexible and effective manner, while considering changes in the environment and appropriately exercising rights. We are particularly focused on the mutual use of our own and other companies' IP to promote innovation throughout the market. We aim to prevent the distribution of counterfeit products by enforcing IP rights and applying relevant laws in cooperation with administrative agencies of multiple countries.

*1 The term IP ecosystem refers to the so-called ecology of IP, which also includes the concept of an IP cycle, i.e., a positive cycle of development to create, protect, and make strategic use of IP. Specifically, this indicates a system based on IP being created under the IP cycle, in which people have a positive impact on each other and on society to autonomously establish new ideas and values. (Source: Japan Patent Office: Mission, Vision, and Values (MVV) https://www.jpo.go.jp/e/introduction/tokkyo_mvv.html)

Initiatives

For more details, please view the Sustainability data book.

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