Website Cookies Policy

Last updated: August 30th, 2022

Nissan Motor Co., LTD (hereinafter “Nissan”, “us” or “we”) considers that it is important to inform you in a clear and transparent way about our use of cookies and others trackers prior to your browsing on the website www.nissan-global.com (hereinafter the “Website”). 

1.What is a cookie/tracker?

Cookies and other trackers (hereinafter “Cookies”) are technologies placed on a user’s terminal (computer, tablet, mobile, etc.) through a navigation browser when visiting online services. Cookies are widely used by websites.

Cookies do not recognize you personally, but rather the terminal you use. Cookies simply give information about your browsing activities in order to notably recognize the terminal later on, improve the browsing experience, and supply audience information. Cookies also gather information concerning the online preferences of users and allow the adaptations of the Website and the Nissan’s services to users’ centers of interest. Cookies cause no damage to your terminal.

You can block, at any time, the Cookies used on the Website:

  • through the Cookies banner made available to you on the Website when you first log on the Website;
  • through the tool below (see section 2);
  • by setting up your browser according to the instructions below (see section 4).

We also would like to let you know that some of the information collected through the Cookies we place are personal data according to the relevant personal data protection and privacy laws. Please refer to our Privacy Notice which supplements this Cookies Policy where personal data is collected through Cookies.

2. How to change cookie settings?

By using the tool below, you can access the complete list of Cookies used on the Website, and choose to accept or refuse their use. You can consent to our use of Cookies according to the categories of Cookies or choose from the complete list, except for the necessary Cookies that do not require your consent. The list is updated regularly.

Necessary Cookies

Necessary Cookies enable the proper functioning of the Websites (security, facilitate browsing, display of the webpages, etc.). You may disable these by changing your browser settings as described below. In this case, you will still be able to navigate on the Website, but some of the Website’s functions will be affected.

Nissan uses the following necessary Cookies:

Name Provider Purpose Retention period Type
OptanonConsent OneTrust To prevent Cookies in each category from being set in the user browser, when consent is not given 1 year Third-party Cookie
OptanonAlertBoxClosed OneTrust To enables the Website not to show the Cookie information notice more than once to a user 1 year Third-party Cookie
JSESSIONID Nissan To maintain an anonymous user session by the server 0 days First-party Cookie

Analytics Cookies

We use analytics Cookies (or audience measurement Cookies) to improve the Website by collecting information on how you interact with the Website. Analytics Cookies notably allow us to gather information such as which pages on the Websites are the most popular, the websites from which users arrive, or users’ browsing patterns on the Website. These Cookies collect information or generalized statistical data in an aggregated form.

Name Provider Purpose Retention period Type
_ ga _ ML5T5EZNT9 Google To identify a unique user by assigning a randomly generated number as the user identifier and to calculate users, session, and campaign data for analysis reports 729 days Third-party Cookie
_gat_UA-127649082-1 Google To limit the amount of data recorded by Google on high traffic volume websites 0 day Third-party Cookie
_ gat _ UA -189796225 -1 Google To limit the amount of data that Google records on busy websites 0 day Third-party Cookie
_ ga Google To distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request and used to calculate user, session and campaign data for the Website analytics reports 729 days Third-party Cookie
_ gid Google To store and update a unique value for each page accessed 0 day Third-party Cookie
_utmv Google To track user behavior and measure Website performance 0 day Third-party Cookie
_utmz Google To identify the source of traffic to the Website in order to determine where users came from when arriving on the Website 182 days Third-party Cookie
__utmb Google To determine new sessions and visits 0 day Third-party Cookie
__utmc Google To enable interoperability with the older version of Google Analytics code known as “Urchin”. In this older version this was used in combination with the utmb Cookie to identify new sessions/visits for returning users 0 day Third-party Cookie
__utma Google To track user behavior and measure the Website performance 729 days Third-party Cookie
__utmt Google To throttle the request rate for the service - limiting the collection of data on high traffic sites 0 day Third-party Cookie
s _ visit Adobe’s SiteCatalyst To determine when a new visit starts 0 day Third-party Cookie
s _ vi Adobe Site Catalyst To identify a unique user with an ID and time stamp 729 days Third-party Cookie
s _ cc Adobe Site Catalyst To determine whether Cookies are enabled in the browser 0 day Third-party Cookie
s _ sq Adobe’s SiteCatalyst To store information about the previous link clicked within the Website 0 day Third-party Cookie
accessFlag Google Used by Google Ajax Libraries API. 29 days Third-party Cookie
uvc AddThis Tracks how often the user interacts with AddThis. 395 days Third-party Cookie
__atuvc AddThis To see an updated count if the users share a page and return to it before our share count cache is updated 395 days Third-party Cookie

Social Media Cookies

We use social media Cookies to enable you to interact with social plugins on the Website. These Cookies facilitate content-sharing and engagement in order to improve your user’s experience. They are also capable of identifying your browser across other websites and adapting the content and messages you see on other websites you visit according to your profile.

Nissan uses the following social media cookies

Name Provider Purpose Retention period Type
_ _ atuvs AddThis To share content with a range of networking and sharing platforms 0 days Third-party Cookie

Advertising Cookies

We use advertising Cookies in order to deliver ads, measure their effectiveness, and make them more relevant to you and your interests according to your profile. In particular, Nissan may present ads to you on other websites to promote relevant services, articles or events that Nissan thinks you would like to hear about. Some of these Cookies use geolocation data. Furthermore, we may use this information to send you personalized electronic advertisement that would better address your expectations, but only after asking for your consent separately.

Nissan uses the following advertising Cookies:

Name Provider Purpose Retention period Type
guest _ id _ marketing X Tracking and targeting purpose 729 days Third-party Cookie
personalization _ id X Tracking and targeting purpose 729 days Third-party Cookie
guest _ id _ ads X Tracking and targeting purpose 729 days Third-party Cookie
guest _ id X To identify and track the user 729 days Third-party Cookie
_ _ atrfs AddThis To enable users to create and share links to the content across social networks.
To make use of the data collected to provide advertisers and marketers with profile information for targeted, behavioral advertising.
0 day Third-party Cookie
xtc AddThis To enable users to create and share links to the content across social networks.
To make use of the data collected to provide advertisers and marketers with profile information for targeted, behavioral advertising.
395 days Third-party Cookie
YSC YouTube To display targeted advertising to Website users across a broad range of their own and other websites 0 day Third-party Cookie
GPS YouTube To present ads to web visitors that target a variety of websites and other websites 0 day Third-party Cookie
NID Google To profile the interests of users and sell advertising space to organizations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear 182 days Third-party Cookie
VISITOR_INFO1_LIVE YouTube To keep track of user preferences for YouTube videos embedded in sites.
To determine whether user is using the new or old version of the YouTube interface.
179 days Third-party Cookie
_atuvc AddThis To enable users to create and share links to the content across social networks.
To make use of the data collected to provide advertisers and marketers with profile information for targeted, behavioral advertising
395 days Third-party Cookie

3.What third-party companies are using Cookies on the Website?

As indicated above, the Website uses Cookies from third-party companies.

In this context, Nissan acts as a joint data controller for the collection and transmission of data to the third-party but only to the extent that it is technically necessary. Beyond the collection and technical transmission, Nissan does not have any control over third-party Cookies. Nissan is not responsible for the sharing, publications, comments or any other contents and any other data processing activities of the third-party websites.

Nissan therefore recommends that you review the Privacy Policies and the Terms of Use of these third-party companies before accepting third-party Cookies.

4.How to manage your Cookies preferences?

Browser settings.

Most browsers are set by default to accept Cookies. However, you can set up your browser so that Cookies cannot be placed on your terminal.

If a user wishes to receive a notification when the browser receives a Cookie request, refuse all Cookies or accept only certain Cookies, most browsers allow some control of Cookies through browser settings.

Please note that if all Cookies are disabled through browser settings, certain aspects of the Website may be difficult to use or not work properly and access to certain information might be restricted. You may also be required to enter user information more than once or manually adjust your settings each time you visit the Website.

To change your Cookies setting on your browser, please click on the relevant link below:

Mobile devices settings.

If you are using a mobile device, you can also manage personalized ads on your device by adjusting the settings provided by your device manufacturer or the operating system provider:

Other preference management tools.

For more information about Cookies, in order to see the Cookies placed on your terminal and how to manage your Cookies preference, you can also use

To opt out of being tracked by Google Analytics across all websites, visit 

5.Changes to this Cookies Policy

We may update this Cookies Policy from time to time, in particular to reflect the changes about the Cookies used on the Website or the applicable regulations. While we will inform you and seek your consent whenever necessary, we recommend you to consult this Cookies Policy each time you visit the Website.